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Demand for drives is increasing with the rise in automation

Drives (such as variable frequency drives or servo drives) enable precise and efficient control of components - a key requirement in automation. An increase in automation could lead to a shift in the types of drives demanded, favouring more advanced and precise drive technologies, says A R Madhusudan, President, Drive Products, ABB India. In this interview with Rakesh Rao, Madhusudan highlights the importance of drives in achieving the industry's sustainability goals and the company's growth plaRead more

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